Nexans Releases ‘What’s Watt’ YouTube Channel

EIN Whats Watt 400

April 22, 2021

Nexans has launched an online channel with a series of short videos on YouTube designed to entertain and educate the public about electricity. The channel, called What’s Watt, covers topics such as the grid, electric vehicles, lightning and more, and highlights the importance of sustainability. So far, each episode has received over 7,000 views on average. Seventy percent of the channel’s viewers are between 18 and 34 years old. Nexans believes that it can also attract a younger audience, for whom the content of the videos may encourage the pursuit of science, technology, engineering and mathematics (STEM) careers. 

The video series is presented by Frédéric Lesur who graduated from CentraleSupélec engineering school in France and is a senior engineer for high voltage cable systems and power grids at Nexans. Frédéric has a visible passion for the subjects he discusses and has a background with other educational projects and scientific networks, such as “La Fête de la Science” and “Pint of Science.” 

The short format and approachable language are designed to appeal to all ages and get them interested in electricity. Nexans is committed to its goals of electrification and sustainability, and everybody in the company is keen to inspire the next generation of engineers, leaders and scientists. The series also involves collaborations with popular science-focused YouTubers, such as Athena Brensberger from Astroathens and Vanessa Hill of BrainCraft. 

Christopher Guérin, CEO of Nexans, said: “As a pure electrification player, our role is also to educate the younger generation about the challenges of electricity. The more sustainable world to which Nexans wants to contribute will not happen without them. We are giving them the keys to a better understanding and action. This initiative is also a mark of our employees’ commitment to our mission: Electrify the future. I am proud that they are committed to passing on their knowledge and sharing our common ambition for the energy transition with the general public.”

Frédéric Lesur, host of What’s Watt, said: “It is a great honor to work on What’s Watt with exciting people from within Nexans and the larger science community. I’m delighted to see that we already have well over 3,000 subscribers to the channel around the world including the U.S., UK and France. I love the passion that young people have for learning about science, and I feel fortunate to be the one helping Nexans share the importance of electrification in bringing safer, sustainable, renewable, decarbonized and accessible energy to everyone. Hopefully, some of the young people watching these videos will grow up to be engineers who share our passion to build a better future.”

You can find the channel HERE

Related Articles


Latest Articles


Changing Scene

  • SurgePure Corporation Expands into the Mid-West with New Representation Partner, Advance Electrical Agency

    SurgePure Corporation Expands into the Mid-West with New Representation Partner, Advance Electrical Agency

    August 1, 2025 SurgePure Corporation is proud to announce its new partnership with Advance Electrical Agency, who will represent the company across Saskatchewan, Manitoba, and Western Ontario. Led by principals Darren Churchwell and Bob Fiesel , the Advance team is part of a well-established agency known for representing some of the most respected manufacturers in… Read More…

  • Munden Partners with Valid Manufacturing in Atlantic Canada

    Munden Partners with Valid Manufacturing in Atlantic Canada

    August 1, 2025 Munden Enterprises has announced that they are back in the custom enclosure business through a new partnership with Valid Manufacturing Ltd. Expect Canadian-made, engineered solutions for industrial, utility, transportation, wastewater, renewables, and beyond. Whether you need a bare enclosure or a fully assembled panel, Munden is here to help. Reach out to… Read More…

  • JEHS Joins Forces with NOARK to Deliver Smarter Electrical Solutions in Ontario

    JEHS Joins Forces with NOARK to Deliver Smarter Electrical Solutions in Ontario

    August 1, 2025 NOARK Electric is pleased to announce a new partnership with Cambridge, Ontario based manufacturing representitive, JEHS. This strategic collaboration will expand NOARK’s reach and customer support across Ontario and beyond, bringing reliable and innovative electrical solutions to a wider audience. With over 50 years of combined sales experience, JEHS brings a strong… Read More…

  • BC Hydro Making it Easier and More Affordable to Connect New Homes

    BC Hydro Making it Easier and More Affordable to Connect New Homes

    July 24, 2025 BC Hydro is supporting the construction of new housing developments in growing communities by advancing changes to streamline upgrades and reducing the cost of new customer connections to BC Hydro’s electricity grid. “As communities across B.C. grow, so does the need for essential housing. We are committed to ensuring we’re ready to… Read More…