The Alberta Electrical Alliance Launches the Power-Up Network with Stelpro

EIN 39 CS AEA 400

February 27, 2020

The Alberta Electrical Alliance (AEA) proudly announces the launch of their multi-channel digital marketing platform exclusive to Alberta’s electrical industry: the Power-Up Network. The AEA’s Power-Up Network welcomes Stelpro as their premier network partner.

“We couldn’t be happier to have Stelpro on board with this exciting new initiative,” says Tara Ternes, Alberta Electrical Alliance Executive Director, “The AEA is all about the power of connection and our mission is to connect Alberta’s electrical industry in order to strengthen the industry as a whole. The Power-Up Network is an invaluable tool that’s taking that mission to a whole new level.”

Power-Up Network subscribers gain valuable exposure to the AEA’s 7,000 members and a suite of digital marketing assets designed to connect them with product manufacturers, contractors, agencies, electricians and other industry professionals. Digital marketing assets include: a year-long subscription to the Power-Up Network, custom brand microsite, social media campaign, Power-Up newsletter exposure, lead generation, search engine optimization, a live analytics dashboard, and more. Best of all, members of the Power-Up Network have the credibility of the Alberta Electrical Alliance behind them.

“We’re very happy with the opportunity to come on board with the Power-Up Network and partner with the Alberta Electrical Alliance,” says Stéphane Lettre, Stelpro Strategic Marketing Director, “We look forward to connecting with the AEA’s 7,000 members and showcasing the design and technological innovations we bring to the electric heat market, which will be well-conveyed via the dynamic microsite and social media campaign of the program.”

Source

Related Articles


Latest Articles

  • Virtual Training for Electricians Available at Many IBEW Canada Training Centres Across the Country

    Virtual Training for Electricians Available at Many IBEW Canada Training Centres Across the Country

    June 23, 2025 Virtual Training for Electricians (VET) is now available at many IBEW Canada Training Centres nationwide — and more are coming online soon! Whether your centre is already equipped or in the process of setting up, this is a game-changing opportunity you won’t want to miss. Need assistance? Contact the NETCO team. What… Read More…

  • Designing for Demand: The Role of Transformers in a Resilient EV Future

    Designing for Demand: The Role of Transformers in a Resilient EV Future

    June 23, 2025 Transformers in the EV Charging Boom: Are We Ready for the Load? As electric vehicles (EVs) continue their rapid rise, one question looms over the energy sector, municipalities, and developers alike: Is our infrastructure truly ready for the surge in demand? From city streets to highway rest stops, new EV chargers are… Read More…

  • The Time is Now: An Industrial Energy Efficiency Action Plan

    The Time is Now: An Industrial Energy Efficiency Action Plan

    June 23, 2025 In a whitepaper released on June third, ABB has set out the scale of the challenge facing the global industrial sector and emphasizes the critical role of industrial energy efficiency in meeting rising energy demand while strengthening energy security & affordability and driving industrial competitiveness. With 45% of the world’s electricity converted… Read More…

  • Multi-Family Construction Intentions Weigh Down Residential Sector

    Multi-Family Construction Intentions Weigh Down Residential Sector

    June 23, 2025 In April, the total value of building permits issued in Canada decreased by $829.6 million (-6.6%) to $11.7 billion. British Columbia (-$1.2 billion) led this decrease in construction intentions, which was mitigated by Ontario (+$299.3 million). On a constant dollar basis (2023=100), the total value of building permits issued in April fell by 6.6% from the previous… Read More…


Changing Scene

  • Stanpro Makes Significant Donation to Help Haven on the Queensway Move to a Larger Facility

    Stanpro Makes Significant Donation to Help Haven on the Queensway Move to a Larger Facility

    June 23, 2025 In an effort to provide essential resources to individuals and families in need in the GTA, EFC members once again stepped up to support Haven on the Queensway, a community resource centre in Etobicoke, ON. Earlier this year, Haven secured a new, larger location nearby its existing facility to meet growing demand… Read More…

  • Metalumen Manufacturing, Inc. Announces NRG INTENSI-T as New Sales Agency in Quebec

    Metalumen Manufacturing, Inc. Announces NRG INTENSI-T as New Sales Agency in Quebec

    June 23, 2025 Metalumen Manufacturing, Inc. is pleased to welcome NRG INTENSI-T as its new sales agency for the Quebec region. This partnership strengthens regional support and reflects a shared commitment to innovation and excellence. Since 1977, Metalumen has been designing, engineering, and manufacturing lighting products that blend functionality with design, offering luminaires tailored to… Read More…

  • IDEAL Electrical™ and BILT® Make it Easier to Learn Conduit Bending

    IDEAL Electrical™ and BILT® Make it Easier to Learn Conduit Bending

    June 23, 2025 Conduit bending – one of the hardest skills for professional electricians to master – is now easier than ever to learn, thanks to a first-of-its kind partnership between BILT, an app that has revolutionized step-by-step interactive instructions for DIYers and IDEAL Electrical, a 108-year old manufacturer of electrical tools and supplies for professional electricians…. Read More…

  • Introducing the New WAGO App: Your Jobsite Sidekick

    Introducing the New WAGO App: Your Jobsite Sidekick

    WAGO at your fingertips — scan the QR to get the app now. Stay connected with WAGO wherever you go. Download the WAGO App to access product details, documentation, configuration tools, as well as local distributors — all from your mobile device. Scan the QR code to get started on the App Store or Google… Read More…