ABB Invests in Ndustrial to Accelerate Decarbonization Through AI-Powered Energy Management Technologies

May 17, 2024

ABB today announced a minority investment in Ndustrial, a US-based clean technology startup that has developed a leading-edge, AI-powered energy management platform. This innovative technology enables smarter, production-aware energy decisions in real time, helping customers reduce operating costs, optimize energy consumption and accelerate decarbonization. The investment was made through ABB Ventures. Financial details were not disclosed.

The transaction follows ABB taking a minority stake in GridBeyond in April 2024, a start-up providing energy management solutions based on AI and data science that will enable customers to optimize distributed energy resources and industrial loads.

Ndustrial helps companies measure and reduce their energy intensity – the energy required for a pre-defined unit of output or activity. By integrating multiple, and often disparate, data sources such as weather, market rates, equipment performance, industrial process outputs and more, companies can analyze, optimize and predict their energy usage and costs per unit of production. This enables real-time decisions, as well as actionable insights and automated control specific to the industry, facility or production line being optimized.

“Championing sustainability and guiding customers to achieve net zero carbon is at the core of what we do,” said Stuart Thompson, President, ABB Electrification Service. “Through our Advisory Services we are building an ecosystem of innovative, nimble partners to co-develop advancements in digital solutions to complement our portfolio and enhance the availability, resilience, safety and sustainability of energy for customers.

“This partnership with Ndustrial means we can accelerate decarbonization for our customers by leveraging AI-powered predictions to make decisions in real-time so they can optimize production, save energy, and reduce costs and emissions.”

Twice named as one of the World’s Top 100 Energy & Climate Tech startups by Start Up Energy Transition (powered by the German Energy Agency in cooperation with the World Energy Council), Ndustrial’s vision complements ABB’s drive to enable the energy transformation and decarbonization of industry. The company has around 40 employees.

Ndustrial’s Co-Founder and Chief Technology Officer John Crawford said: “In a world preoccupied with AI that often delivers nebulous benefits, Ndustrial stands out for our decade of experience quantifying impressive payoffs from machine learning optimizations. Our team of industrial engineers and software developers have created a new kind of energy management system for industrial operations, and with ABB’s expertise and global reach, we’ll be able to make a real impact in accelerating the global energy transition. We are all extremely excited to see how far and how fast we can go.”

To date, Ndustrial has helped companies avoid over $100 million in energy costs over 10 years. Lineage, a global cold storage leader, saw a 30 percent reduction in both energy costs and energy intensity, over seven years, equivalent to powering 250,000 homes annually.

Mads Moeller, Head of ABB Electrification Ventures, said, “Ndustrial’s track record, technology platform and experienced team make them stand out. Our investment reflects ABB’s commitment to innovative companies driving industrial electrification and energy savings for customers.”

Source

Related Articles


Latest Articles

  • Driivz: 2025 State of EV Charging Network Operators Report

    Driivz: 2025 State of EV Charging Network Operators Report

    May 19, 2025 As the EV charging industry is poised for profitability, network operators still face many challenges. But what are their biggest challenges, are they ready to scale up to support their business growth, and how will they provide drivers with a better charging experience in 2025. This report answers these questions and more,… Read More…

  • Electri International: Understanding, Identifying, and Measuring Rework

    Electri International: Understanding, Identifying, and Measuring Rework

    May 19, 2025 ELECTRI has sponsored a research project to create a playbook for electrical contractors that will help you: Unpaid rework refers to activities in the field (including prefabrication) that have to be done more than once, or activities that remove work previously installed as part of the project, where no change order has… Read More…

  • Intermatic Acquired by MPE Partners

    Intermatic Acquired by MPE Partners

    May 19, 2025 By David Gordon, Channel Marketing Group, President The Intermatic deal is done. It has been rumored for months that Intermatic was being sold. Strategic buyers and private equity firms were mentioned as expressing interest and reviewing “the book” throughout the fall (and some mentioned even last summer.) According to sources, it was a “challenge” for… Read More…

  • 6 Things Contractors Need To Know About the Security Kit for Wire Mesh Tray

    6 Things Contractors Need To Know About the Security Kit for Wire Mesh Tray

    May 19, 2025 The rapid expansion of data centers has brought about significant challenges in maintaining data security standards. According to Statistics Canada, recovery costs from cyber security incidents in 2023 were $2.1 billion, up from $600 million in 2021. This critical situation requires a more robust cable management design to protect data from being… Read More…


Changing Scene

  • Schneider Electric Canada Named One of Canada’s Greenest Employers for 2025

    Schneider Electric Canada Named One of Canada’s Greenest Employers for 2025

    May 19, 2025 Schneider Electric Canada has been recognized as one of Canada’s Greenest Employers for 2025 by Mediacorp Canada Inc. as part of the Canada’s Top 100 Employers project, a prestigious honour celebrating organizations that lead the country in creating a culture of environmental sustainability. This recognition highlights Schneider Electric’s long-standing commitment to advancing climate action, driving… Read More…

  • NEW ECAO Website is LIVE

    NEW ECAO Website is LIVE

    May 19, 2025 ECAO are excited to officially launch the new and improved ECAO website, redesigned with you in mind. Whether you are registering for training, accessing member resources, or staying up to date on key industry developments, ECAO’s new platform makes it faster, easier, and smarter. ECAO have rebuilt the site to deliver the ultimate… Read More…

  • Catalyst Sales and Marketing Announces New Partnership with MGM Transformers

    Catalyst Sales and Marketing Announces New Partnership with MGM Transformers

    May 19, 2025 Catalyst Sales and Marketing is proud to announce a new line partnership with MGM Transformer Company, a recognized provider of dry-type and liquid-filled transformers for commercial, industrial, and infrastructure applications. With over 50 years of expertise, MGM delivers custom-engineered, reliable, and energy-efficient solutions designed to meet the demands of data centers, renewable… Read More…

  • Intermatic Acquired by MPE Partners

    Intermatic Acquired by MPE Partners

    May 19, 2025 By David Gordon, Channel Marketing Group, President The Intermatic deal is done. It has been rumored for months that Intermatic was being sold. Strategic buyers and private equity firms were mentioned as expressing interest and reviewing “the book” throughout the fall (and some mentioned even last summer.) According to sources, it was a “challenge” for… Read More…