Electric Avenue Launches Incentive Program for EV Charging Installers

March 23, 2026

Halifax-based EV charging solutions provider Electric Avenue has announced the official launch of its new Contractor Incentive Program, a first-of-its-kind initiative in the EV charging industry, built exclusively for contractors who have completed the company’s Installer Certification course.

The program rewards certified installers for every verified and networked installation they complete, offering cash rebates, points, and tiered status benefits designed to support contractor success and long-term partnership.

The Contractor Incentive Program is now available to electricians and contractors who have successfully completed Electric Avenue’s Level 2 Installer Certification. This self-paced, roughly two-hour online training program is available through Electric Avenue University, powered by BlueVolt.

Certified installers can log installations, track verification milestones, submit rebate invoices, and manage their rewards through Electric Avenue’s dedicated Contractor Incentive Portal.

Verified installations earn:

  • $50 + 25 pts for Level 2 residential installs
  • $200 + 100 pts for Level 2 commercial installs
  • $2000 + 1000 pts for DC fast charger installs

Cash rebates are available only for installations completed in Canada, as they are funded through Canada’s CFR/CATS reinvestment framework.

As installers accumulate points, they advance through Electric Avenue’s new tier structure of Certified, Elite, and Super Elite, unlocking additional perks such as exclusive swag kits, bonus multipliers, the ability to redeem points for free Electric Avenue charging hardware, charging access, and preferred installer status on select projects and proposals.

“Canada’s EV transition is powered by skilled electricians, and the Contractor Incentive Program is our way of recognizing and supporting the contractors who make these installations possible,” said Mark MacDonald, President of Electric Avenue. “If you’re a certified installer, every installation you complete now helps grow your business, and your rewards.”

Contractors interested in participating must first complete the Level 2 Installer Certification through Electric Avenue University. Once certified, installers are eligible to enroll in the Contractor Incentive Program and begin earning rewards.

Eligible Products

Level 2 products eligible for the Contractor Incentive Program include the Watti Home Gen2S, Watti Pro Lite S, Watti Pro Gen2 Slim, and Watti Pro Echo.

Eligible DC fast charging (DCFC) products include all stations within the Watti Direct Gen2 collection.

What Counts as a Verified Installation?

  • The eligible product is installed correctly
  • The charger is successfully networked
  • Installation is logged through the Installer Rewards Portal
  • The charger is successfully connected to Electric Avenue’s CSMS

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