Ideal Supply Revamps Electrical Sales Structure with Three Key Promotions

September 2, 2024

In continuing to enhance their structure and set the stage for future growth, Ideal Supply have announced the implementation of a Northern/Southern Electrical Sales structure with the following enhancements to their Electrical Sales Team:

Wayne Long – Director of Electrical Sales, will continue to be responsible for the strategy and oversight of the Electrical division. He will focus on enhancing vendor relationships, increasing sales potential and strategic initiatives. The departments of Lighting and Projects will continue to report directly to Wayne.

Don McNichol – Northern Electrical Sales Manager, will oversee the Electrical Sales within the Northern sales region.

Don joined Ideal in 1995 working within the Listowel DC. In 1996, Don went to Stratford branch working in shipping and receiving. He worked his way to the Electrical counter in Stratford. In 1998 Don came back to the Listowel Branch on the Electrical counter. In 1999 Don moved north, to the Orillia branch to work the Electrical counter. In 2000 he joined the Electrical Sales team looking after different territories both in Electrical and Industrial divisions for 4 yrs. Since 2004 he has been in Huntsville area looking after the Muskoka/Parry Sound territory for Electrical Sales team.

Adam Coutts – Southern Electrical Sales Manager, will oversee the Electrical Sales within the Southern sales region.

Adam joined Ideal Supply in May 2000, working the nightshift in the Listowel DC.

After 1 year in the warehouse, Adam moved to the Listowel Branch to drive the delivery vans before moving to Stratford’s Electrical counter. He returned to the Listowel Branch in 2004 continuing to work on the Electrical Counter, before moving to Orangeville’s Electrical Counter in 2005.

In 2008 Ideal Supply opened the greenfield branch in Parry Sound and Adam moved north taking on the Branch Manager position. He spent 5 years in this role before returning to his current territory as the Electrical Account Manager for the past 12 years.

Source

Related Articles


Latest Articles

  • Stephanie Medeiros on EV Infrastructure in Canada, Innovative Technologies, Well-Planned Charging Networks, & Commercial Fleets

    Stephanie Medeiros on EV Infrastructure in Canada, Innovative Technologies, Well-Planned Charging Networks, & Commercial Fleets

    September 3, 2026 By Blake Marchand In this Q&A with Stephanie Medeiros, the Head of Mobility at Schneider Electric Canada provides insight into her perspective on EV charging infrastructure in Canada, factors that will contribute to growing EV adoption, grid modernization for commercial fleets, the role of Vehicle-to-Grid and other innovative approaches to electrification. The focus of… Read More…

  • LEDVANCE: Understanding Light Beam Angles

    LEDVANCE: Understanding Light Beam Angles

    September 3, 2026 Light Beam Angles: How It Affects Different Types of Lighting, Where It Is Applied & What to Consider When Choosing the Right One Beam angle is important in lighting design. It determines how light spreads within a space and influences both functionality and atmosphere. By understanding beam angles, you can achieve both… Read More…

  • ITC 101 Series: Why Certifications (UL, CSA) Matter in Industrial Components

    ITC 101 Series: Why Certifications (UL, CSA) Matter in Industrial Components

    September 2, 2026 By ITC Electrical Components When selecting industrial electrical components, certification is more than a logo on a datasheet. A certification mark indicates that a product or component has been independently evaluated against specified requirements for its intended market. In North America, selecting products with the appropriate certification can affect regulatory acceptance, equipment… Read More…

  • Project Spotlight: Leigh Square Fountain

    Project Spotlight: Leigh Square Fountain

    September 2, 2026 In spring 2025, the City of Port Coquitlam unveiled a transformed Leigh Square, reimagined as a vibrant, accessible, and welcoming gathering place in the heart of downtown. At the heart of the renewed plaza, a Bellagio-style programmable dancing fountain is integrated directly into the paving—three interlocking rings where jets rise, fall, and… Read More…


Changing Scene

  • Leviton Canada Appoints Salex as Network Solutions Sales Agency for Ontario

    Leviton Canada Appoints Salex as Network Solutions Sales Agency for Ontario

    September 9, 2026 Leviton Canada is pleased to announce the appointment of Salex Inc. as their authorized sales agent for the Network Solutions (NS) product portfolio across the Ontario market, effective immediately. This appointment reflects their commitment to strengthening customer engagement, expanding market coverage, and providing enhanced local support throughout the province. Salex brings a… Read More…

  • Ontario Electrical League Brings Free Electrical Industry Roadshow to Barrie September 22

    Ontario Electrical League Brings Free Electrical Industry Roadshow to Barrie September 22

    September 9, 2026 The Ontario Electrical League is bringing its Roadshow to Barrie on Tuesday, September 22, 2026, and the invitation is simple: if you are part of Ontario’s electrical industry, or interested in becoming part of it, you are welcome. The free event will bring together independent electrical companies, Licensed Electrical Contractors, business owners,… Read More…

  • 2026 Ontario Apprenticeship Awards Call for Nominations

    2026 Ontario Apprenticeship Awards Call for Nominations

    September 3, 2026 Skilled Trades Ontario is proud to open nominations for the 2026 Ontario Apprenticeship Awards, recognizing outstanding apprentices, journeypersons, organizations and skilled trades leaders who are helping strengthen Ontario’s apprenticeship system. Award recipients will be announced at the Ontario Apprenticeship Summit on November 4, 2026, at the Toronto Congress Centre. Nominations must be submitted… Read More…

  • Bartle & Gibson Announces New Partnership with Hubbell Canada

    Bartle & Gibson Announces New Partnership with Hubbell Canada

    September 3, 2026 Bartle & Gibson Co. Ltd., an Alberta-based premier plumbing, heating and electrical distributor and Hubbell Canada have announced a new regional partnership enabling increased access to Hubbell Canada’s end-to-end electrical product portfolio across Western Canada. “With our strong presence in the west through 31 branches and counting located in Alberta, Saskatchewan, British… Read More…