Competing for Talent: The New Frontier!

Carol MgGlogan

 

Sept 10, 2018

By Carol McGlogan

Since joining EFC last April, our team has spent much time engaging with our membership on what their top game changers are in their respective segments: new competition, digitalization of the supply chain, emerging technologies, and talent availability top the list. We have led research programs and put in place various committees to address these challenges, which offer recommendations and best practices to help members navigate their way to new frontiers. 

Finding talent is a key area of focus for our members. Due to the buoyant economy and impending retirements, talent availability is creeping up the list of strategic challenges this industry faces. 

EFC’s Board of Directors recognizes the talent issue and understands that the “faces” within our industry must change to remain relevant. Thirty-five percent of Canada’s population will be made up of visible minorities within 13 years, and currently half of Canada’s workforce is made up of women. Our industry does not reflect these shifts in our population. If we don’t become an industry that welcomes this new population mix, we will be hard pressed to attract the best employees that Canada has to offer. 

EFC offers several programs and services that help members attract and retain talent. We have seen tremendous growth in the use of our online recruiting tool, TalentNest. As well, our scholarship program provides members with access to students who are studying in a related field and aspire to work in our industry. Finally, our Young Professionals Network offers your new recruits an opportunity for networking as well as EFC committee involvement, so they can further their personal growth, professional development and industry knowledge. 

Going forward, we are dedicated to further promoting the benefits of diversity and inclusion to our membership. At our recent strategic session, this intent was affirmed, and we will begin setting out to foster best practices and industry benchmarking. 

There is no reason why our industry shouldn’t be attractive to new talent. We “power a changing world” and our solutions make a real difference to society by impacting everything from our electrical grid, to intelligent buildings, smart homes, Industry 4.0 and the electrification of transportation… just to name a few. To sustain and grow the impact we make on society, our recruitment, development and culture must change. Promoting diversity and inclusion is a team effort and evolving a culture will be hard work. Open minds need to prevail, and we look forward to working with our members to develop a thriving electrical industry workforce. 

Carol McGlogan is President & CEO, Electro-Federation Canada.

 

Related Articles


Latest Articles

  • STANDATA Bulletin Section 6 – Services and Service Equipment

    STANDATA Bulletin Section 6 – Services and Service Equipment

    July 27, 2026 The purpose of this STANDATA bulletin is to clarify Section 6 of the 2024 Canadian Electrical Code (CE Code), Part 1, which outlines the installation requirements for services, service equipment, and metering equipment. View the Bulletin: Read More…

  • Behind the Glow: How Neonview Helped Shape Vancouver’s Newest Landmark Roof

    Behind the Glow: How Neonview Helped Shape Vancouver’s Newest Landmark Roof

    July 27, 2026 Some projects are exciting because they’re new. Others are exciting because you can feel how many people had to be exceptionally good at their craft to make them look effortless. The PNE Amphitheatre (Freedom Mobile Arch) is the latter. The notable largest free-span wood roof in North American is the headline, but the lighting is the… Read More…

  • Canada Light Expo: Energy Efficient Lighting Solutions for Modern Businesses

    Canada Light Expo: Energy Efficient Lighting Solutions for Modern Businesses

    July 27, 2026 How Energy Efficient Lighting Can Help Modern Businesses Balance Profitability with Environmental Responsibility In today’s competitive business landscape, organizations are constantly seeking ways to reduce operational costs, improve sustainability, and foster productive work environments. Among the most impactful yet often overlooked areas of optimization is lighting. As businesses strive to balance profitability… Read More…

  • Stelpro Baseboard Heating: Reliable Comfort for Commercial & Residential Spaces

    Stelpro Baseboard Heating: Reliable Comfort for Commercial & Residential Spaces

    July 27, 2026 By EB Horsman & Son As temperatures rise and winter fades into the background, heating systems might not be top of mind. However, spring and summer are actually the ideal time to plan ahead. Installing or upgrading your heating system now can save time, reduce stress, and ensure you are fully prepared… Read More…


Changing Scene