Canadian Electrical Industry News Week

Sept 12, 2019

EIN 38 CS Formula E 400The ABB FIA Formula E Championship has further accelerated its audience growth across the board in season five and still remains the sport of choice for young fans, with 72 per cent of followers on social channels under the age of 35.

Consumer growth figures at the end of the season also reflect a similar upward trajectory of the company’s financials. The preliminary numbers show a record revenue of over €200 million (EUR), up more than 50 per cent from last season and a positive EBITDA for the first time in the short history of Formula E.

Not only has Formula E seen a significant increase in revenue, the series has also experienced yet another consecutive year of growth across its digital platforms, as well as increased event attendance and more fans tuning in to watch on television.

Formula E entered a new era in season five, introducing the game-changing Gen2 car, rolling out an innovative race format and adding to the list of iconic cities featuring on the calendar, which in turn created a truly unique and unmissable sporting spectacle.

Coming off the back of the most competitive and unpredictable season so far, which saw eight different winners in the first eight races, the excitement on track has translated into growth across all areas and has again gained most traction with a younger audience.

Following a trend set in previous seasons and showing no signs of slowing, Formula E is continuing to capture a new and young audience, with a rising amount of followers, video views and sustained levels of engagement spread over the most desirable age brackets.

The combined total of followers has climbed 212 per cent compared to last season, more than doubling the number of new fans following the ABB FIA Formula E Championship on social media. Despite drawing a larger following, engagement rates haven’t relented and instead have continued to rise with a 449 per cent increase in interaction on Formula E owned content.

Formula E has focussed its efforts on servicing fans with the latest news, storylines and relevant content to help create conversation, stir debate and generate comments from fans. The series is also committed to producing original content in key markets, with multi-language community management attributing to additional levels of engagement.

The number of video views has grown for a second season in succession, coming in at 61 per cent more than last year and passing the 850 million mark. With 72 per cent of followers aged under 35 and 42 per cent of videos being viewed by fans under the age of 25, Formula E is among the highest-performing sports platforms on the planet in terms of percentage breakdown of young fans.

Targeting and tailoring content to a young audience ties in with Formula E’s broader brand purpose and vision of moving towards a cleaner future, faster - reaching more fans and bringing them one step closer to buying an electric car.

On top of driving digital growth, Formula E has had more event attendees than ever before, surpassing more than 400,000 spectators and ticket holders coming through the turnstiles in season five. Along with increased footfall in cities around the world, the number of fans watching on television has risen 24 per cent year-on-year, with a cumulative TV audience of 411m across 13 races.

After the most successful season to date, the ABB FIA Formula E Championship is already gearing up for the new campaign with the most competitive line-up in motorsport. Both Mercedes-Benz and Porsche join the grid and will be battling for bragging rights when the five lights go out for the SAUDIA Diriyah E-Prix double-header on November 22 & 23.

Source

 Legrand: the Adorne Collection Video Gallery 

Legrand Adorne CollectionThe adorne collection makes life simply beautiful, putting a stylishly smart finishing touch on your home. With adorne you will discover real-world inspiration for turning the ordinary into extraordinary with re-imagined switches and other solutions you have to see to believe. Check out the extensive adorne video collection to learn more about adorne and the advantages in can bring to any home.

 

 

 

 

Watch the video Here

 

Ideal National ChampionshipThe 2019 Ideal National Championship was a highly charged, no-holds barred competition to determine the best electrician in North America, including teams from China, Australia and Mexico. Over 55,000 electrical contractors and electricians competed worldwide in 5 countries, and the cream of the crop competed at the 2019 Ideal National Championship in Orlando.

From November 7 to 9, 162 professionals and apprentices from the US and Canada were in Orlando to compete. 

 

 

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iQ-R Motion CPU'sThe R16MTCPU, R32MTCPU, and R64MTCPU motion CPUs are dedicated motion control processors designed to execute advanced synchronous control functions and high speed registration, independent of PLC scan time, for maximum performance. The dedicated Motion SFC language and graphical mechanical editor tool are optimized for the toughest synchronous motion applications in the world, including high speed printing presses and large converting lines.

 

 

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TWR2 LEDThe classic TWR1 and TWR2 LED glass wall packs come with adjustable light output (ALO) technology. TWR LED dials in to desired output to match the needs of any job site, and saves significant energy costs when replacing traditional metal halide sources. Its energy-efficient LEDs have an expected service life of more than 20 years, which eliminates frequent lamp and ballast replacements associated with traditional technologies. Cost effective, flexible, and always in stock - TWR LED is the choice for distributors and contractors alike.

 

 

 

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Stephanie MedeirosBy Blake Marchand

Stephanie Medeiros leads ABB Canada’s Electric Vehicle Charging Infrastructure team, as well as transit bus charging in the United States and Canada. She has been with ABB in various positions for 10 years, compiling a diverse skill set that includes work all over the world.

After receiving a degree in Electrical Engineering from McGill University, Medeiros got her start in the industry out of school volunteering with the Canadian government as an electrical engineering intern, where she travelled to Peru to help improve their water treatment infrastructure. 

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