Welcome to the Age of Disruption

Michelle Branigan

Feb 14, 2020

By Michelle Branigan

We are in an Age of Disruption. Extant and emerging technologies are driving significant evolution in the way work is done across all sectors of Canada’s economy and no industry, including electricity, will be immune.

Think of the technologies and businesses that have changed the way we live, work and connect with each other. Uber. Airbnb. Spotify. Facebook. Twitter. Duolingo. The list is long and what’s fascinating is that these are companies that did not exist 20 years ago. Yet these are common words in our lexicon today. For those of us who still miss Blockbuster (okay, guilty), it has been a sometimes jarring experience to see long established giants go by the wayside due to their failure to innovate.

In the electricity sector smart grids, cyber security, privacy concerns, automation, carbon capture and storage, and the electrification of transportation are just a few drivers and technologies that are reshaping the industry’s landscape and moving the goalposts for workforce development at the same time.

While automation and artificial intelligence (AI) may eliminate very few occupations completely in the next decade, it will affect portions of almost all jobs to a greater or lesser degree, depending on the type of work they entail and the variability of tasks.

Anticipating the impacts of these changes is not always easy, be it as an employer, an educator or a policy maker. But it is vital that employers — and employees — are aware of how these changes will affect the demand for workers in the sector, how jobs will be impacted and the skills profiles and training requirements of future workers in the sector. We know from our research that the electricity sector of tomorrow will require workers with strong digital and data analysis skills. Yet according to EHRC’s latest report, [IT]Work Transformed[IT], most workers in the sector have only slightly or somewhat developed digital skills. Whether their jobs will be displaced or transformed by technology, workers will require some new training or upskilling to adapt to new requirements. Although many people are concerned that jobs will disappear as a result of automation and AI (and in some cases they will), the reality is that some innovations will create entirely new jobs that did not exist before.

Both employers and employees have a role in ensuring workers have the skills need to succeed. Organizations need to be prepared to adapt the change, and that means asking questions about organizational structure, competition and their willingness to innovate. Nobody wants to be the next Kodak.

Are you ready? Here are some of the question you need to ask yourself:

  • What are the technological changes that will affect my sector?
  • What will be the effect of these changes? 
  • How will new technologies change labour demand? Will I be able to access the workforce I need? Do I need to invest in training for my current workforce? What are their specific skills and how will they need to evolve? How do I compete for top talent?
  • When are these changes expected to occur? 
  • What is my skill set? Will I be impacted in my role as a result of new tech brought into the company? Am I ready to upskill or retrain?

While there is still much debate in this industry as to how quickly the sector will evolve, I would position that the time to act is now. Waiting to see how things will “play out” is not an option. As Geoffrey Chaucer so sagely wrote, “Time and tide wait for no man.” Let’s add technology to that list.

Michelle Branigan is CEO, Electricity Human Resources Canada.

Related Articles


Latest Articles

  • Ottawa Day 2026: EFC Members Engage with Parliamentarians on Canada’s Electricity Future

    Ottawa Day 2026: EFC Members Engage with Parliamentarians on Canada’s Electricity Future

    March 16, 2026 By Electro-Federation Canada Following EFC’s recent update on our 2026 Ottawa Day, we are pleased to share photo highlights from two days of engagement on Parliament Hill, where members met with federal decision-makers to discuss the future of Canada’s electricity system. More than 40 EFC member leaders and Government Relations representatives travelled Read More…

  • Industrial Construction Intentions Drive Increase in Non-Residential Sector in January

    Industrial Construction Intentions Drive Increase in Non-Residential Sector in January

    March 13, 2026 In January, the total value of building permits issued in Canada increased $607.0 million (+4.8%) to $13.3 billion. The increase was led by the non-residential sector (+$464.0 million) and supported by the residential sector (+$143.0 million). On a constant dollar basis (2023=100), the total value of building permits issued in January rose 4.3% from the previous month Read More…

  • Multi-Unit Construction Drives Growth in December Residential Construction Investment, 2025 Review

    Multi-Unit Construction Drives Growth in December Residential Construction Investment, 2025 Review

    March 13, 2026 The total value of investment in building construction increased $442.9 million (+1.9%) to $23.7 billion in December. The residential sector grew 2.4%, while the non-residential sector edged up 0.6%. Year over year, investment in building construction grew 12.2% in December. On a constant dollar basis (2023=100), the total value of investment in building construction in December rose 1.7% Read More…

  • 5 Strategic Reasons to Attend the Lumen Exhibition

    5 Strategic Reasons to Attend the Lumen Exhibition

    March 13, 2026 In a market where deadlines are tight and projects are increasingly complex, staying competitive is no longer just about technical skills. It also depends on having the right tools, the right information, and the right partners by your side. The Lumen Exhibition is more than just an event—it’s a strategic lever designed to Read More…


Changing Scene

  • Blackstone Announces Agreement to Acquire Arlington Industries

    Blackstone Announces Agreement to Acquire Arlington Industries

    March 20, 2026 Blackstone and Arlington Industries announced that funds managed by Blackstone Energy Transition Partners have entered into a definitive agreement to acquire Arlington. Founded in 1949, Arlington designs and manufactures a range of electrical products such as fittings, enclosures and other components. The company’s innovative solutions are used across commercial, industrial and data Read More…

  • A New Guillevin.com, Designed to Simplify Your Purchasing Experience

    A New Guillevin.com, Designed to Simplify Your Purchasing Experience

    March 16, 2026 Guillevin.com was built as a digital working tool, designed to support the way their customers plan, search for, and purchase products today. The goal is simple: to offer a fast, reliable, and intuitive online platform capable of supporting real-world operations; both on the job site and in the office. A platform built around Read More…

  • Nova Scotia Strengthens Housing Legislation to Accelerate Supply

    Nova Scotia Strengthens Housing Legislation to Accelerate Supply

    March 13, 2026 Amendments to existing legislation will mean more housing, improved efficiency in the sector and better alignment of related agencies. The changes extend the Executive Panel on Housing in the Halifax Regional Municipality and give the Minister of Housing new authority to ensure housing projects aren’t delayed. “We are strengthening how we plan, Read More…

  • BC Introduces Public Sector Construction Projects Procurement Act

    BC Introduces Public Sector Construction Projects Procurement Act

    March 13, 2026 Kiel Giddens, MLA for Prince George-Mackenzie and Critic for Labour, has introduced the Public Sector Construction Projects Procurement Act, legislation aimed at ensuring publicly funded construction contracts are awarded through labour-neutral, merit-based procurement. “Here’s the simple question: if labour shortages are driving cost overruns, why would government limit who can work on public projects?” Read More…