Canadian Electrical Industry News Week

March 9 2016

Line Goyette

The beginnings of a successful company are often the result of a happy confluence of circumstances where intuition, knowledge, economic or social factors and, it must be said, a certain amount of luck all come together. I have met several members of the Silverstein family on various occasions, and each time I have seen a fire burning in their eyes — a fire of passion and pleasure. Here, work, family and leisure are interrelated, and after meeting president Steve Silverstein I might even add that it could be genetic. Three children, Daniel, Mark and Sarah, are actively involved in the business their parents founded in 1979, but it’s Mark, VP Sales and Marketing, who tells me the story that brought me to their facility. Steve will join us during the visit, part of which takes place around the old family dining table, around which the family still gathers. But instead of sharing meals, they now share business plans and goals for the future.

Photo: L-R: Liteline’s Steve, Mark, Daniel and Sarah Silverstein

The economic context

One can read on the company website that in the late 1970s there was a need for an aftermarket lens replacement for fluorescent fixtures. Since every fluorescent fixture was built with slightly different dimensions, it was exceptionally challenging for electrical distributors to supply replacement lenses. Steve Silverstein, Liteline's founder and president, started offering distributors the simple service of small run custom fabrication with quick delivery.

The serendipitous moment

“I started the business out of my van. I like to say that I am an ‘overnight success’ after 30 years. At the time I already knew something about the lighting business and was thinking of becoming an agent, but you need a line to start with. I came across a good line while spending time surfing in southern California, but couldn’t become an agent for them, so they said ‘Buy the company.’

“Driving home from California, I stopped in Chicago, parked in front of the factory, changed my jeans for a tie and bought a vanload of products. I drove to Toronto and sold the whole load to an independent electrical distributor. I then called a freight forwarder and ordered a lot more products.

“At the time my wife and I were living in a 800 sq ft apartment. I had no idea where I would put the products, but I just knew I had to buy them. Life is full of happy surprises: my wife told me that she had just found a warehouse that same morning, so I unpacked the truck myself. Each bag weighed 53 pounds and I had to carry them to the end of the warehouse.’’

Today the company has grown far beyond its humble owner/operator beginnings. Liteline is a vertically integrated manufacturer of residential and commercial lighting fixtures and lamps. The head office is in the GTA, in a new 150,000 sq ft. manufacturing and distribution facility. Since 1982, Liteline has also had a second distribution warehouse in Vancouver, BC. The company has skilled and knowledgeable agents in every province across Canada and the U.S.

The special touch of the second generation

Mark Silverstein tells me the children always recognized while growing up that joining the family business was an option and not an obligation. “We always knew what was happening at the office, but we had our own lives and experiences.”

“With technology changing so rapidly,” says Steve, “it’s nice to have the younger generation involved. We’ve responded to the rise of LEDs by becoming a technology company that develops integrated lighting solutions.”

Find out more about Liteline: www.liteline.com; youtube.com/watch?v=7ujYufFSs5U.


Line Goyette is Managing Editor of EIN; linegoyette@kerrwil.com.

 

Changing Scene

  • Prev
The year was 2002: Jean Chrétien was Prime Minister, Avril Lavigne topped the charts, the ...
The company’s wholesale locations will be branded Robinson Supply, and the lighting and bath ...
The 500+ km transmission line from Edmonton to Fort McMurray includes two substations and involved ...
Poweska is currently BC Hydro’s Executive Vice President, Operations, with responsibility for ...
During E.B. Horsman & Son’s (EBH) Annual General Meeting on March 5, 2019, ABB Canada was ...
The Electrical Safety Association plans to implement a risk-based approach for electrical wiring by ...
Organized by the Hong Kong Trade Development Council, the Hong Kong International Lighting Fair ...
MCEE’s New Product Competition highlights the commitment to efficiency, conservation and ...
Desdowd Inc. has been chosen to serve as Thermon’s manufacturer's agent for the province of ...
Gerrie Electric Wholesale Limited’s website has a fresh new look but continues to offer the ...

Electrician Forum Brought to you by Schneider Electric

As industry experts you know the products you use everyday better than anyone and should have input on what information you receive about products and what could improve them.

Therefore, we want your insight on the biggest challenges or issues you face when installing loadcentres, breakers (CAFI, GFI's…) and other surge protection devices. We ask that you do not provide product specific details but rather your general issues and concerns or any questions that have come to mind while working with these product types. Provide us with your valued expert insight into the issues you have faced so manufacturers can better inform you about the installation and use of these products. Lets generate some discussion that will help guide the Industry.

Make your comments  HERE

 

CSAClimate change and its associated impacts will play a central role in Canada's electricity future. In fact, the Conference Board of Canada estimates that approximately $347.5 billion will need to be invested in electricity infrastructure to maintain the system reliability we have today. Making smart investments now can improve the system and help to avoid more severe climate related costs in the future.

“The critical infrastructure we rely on to power our daily lives must remain resilient to more damaging and frequent extreme weather events,” says Mary Cianchetti, President of Standards at CSA Group. “Standards play a critical role in making that happen.

Read more about climate change solutions...

 

 

 

BCEA Victoria Trade Show

The BC Electrical Association in conjunction with the Victoria distributors and manufacturers committee on Vancouver Island will be holding a tradeshow and golf tournament on May 2, 2019 at the Westin Bear Mountain Resort.

This will be a table top trade show. Distributors have agreed not to hold their own tradeshow three months on either side of this date to ensure a successful event.

 

 



Read more about the BCEA Victoria Trade Show...

 

 

Codes and Regulations Brought to You by the CSA Group

  • Prev
The Code is a comprehensive document. Sometimes it can seem quite daunting to quickly find the ...
The Code is a comprehensive document. Sometimes it can seem quite daunting to quickly find the ...
In this article: Tables — Part B. This section of the Code contains 99 tables of essential ...
In this article: Section 58 — Passenger Ropeways and Similar Equipment. Rule 58-000 ...
  Unauthorized CSA Group certification marks have been found on wiring by Triumph Cable ...
In this article: Section 52 — Diagnostic imaging installations. The CE code is a ...
In this article: Section 46 — Emergency Power Supply, Unit Equipment, Exit Signs, and ...
  In this article: Section 44 — Theatre Installations. The CE Code is a ...
CSA has published C22.2 No. 60947-7-3, the harmonized standard for low-voltage switchgear and ...
  Electric welders. The CE Code is a comprehensive document. Sometimes it can seem ...

 

EE LightingBy Blake Marchand

Energy Efficient Lighting is a LED lighting manufacturer with nearly 30 years of industry experience. One that was founded on principles of environmental sustainability and responsibility to future generations. Based out of Markham, Ontario, Energy Efficient Lighting are established veterans within the LED lighting industry. And with the prominence of LED lighting being a fairly recent industry trend, it is a claim that a select few can make. They offer complete lighting solutions for commercial and industrial applications. Their product lines include conventional lighting fixtures, LED retrofit kits, complete LED luminaires, LED systems, drivers and electronic ballasts.

Read more about Energy Efficient Lighting...

Latest Articles

  • Prev
Today the whole planet is talking about climate, reducing the ecological footprint, and energy ...
The Canada Green Building Council (CaGBC) has issued a new report — the first of its kind in ...
It’s no secret that 5G will bring us faster speeds, better performance and more reliable ...
Electric motors account for approximately 53% of the world’s electricity use, and at least ...
Comox Valley Electric Ltd. is a family owned company located in Courtenay, British Columbia. ...
The war for talent is fierce across all sectors of our economy, and it’s no secret that ...
Removable USB media devices such as flash drives are commonplace and convenient when it comes to ...

Tools for the Trade

  • Prev
  IDEAL Industries has introduced Combination Drill Taps to its tool lineup. Combining the ...
  Stripping and crimping device, 100 - 240 V input voltage, for insulated ferrules with a ...
Professional all-in-one cutter/stripper for coaxial and twisted pair cables     ...
  Klein Tools' Coax Explorrer 2 tests coaxial cable and maps up to 4 locations   ...
  Ideal Industries' T-14 wire stripper s are ideal for all professionals working within the ...
  The ATS850 conveyor eliminates all types of electro static discharge requirements. ...
  Lorik Tool & Automation has the experience and ability to manufacture a variety of ...
  Ideal Industries' 26 piece insulated Journeyman kit is ideal for new electricians or for ...
  Klein Tools Deluxe Fish Rod Set comes in 19 pieces that when assembled can fish wire and ...
  BendWorks Software was designed to help electrical contractors adopt this new process ...

 

IntellimeterThe i-meter MF3 is a 3-element meter, compared to the i-meter MF6 which is two element meter. The i-meter MF6 provides 1 extra 3-element meter in the same enclosure. This allows for the monitoring of Volts, Amps, KiloWatts, Power Factor, Frequency and Harmonics [V, I, kW, kVA, PF, Hz, THD (V/I)], of 2 meters in 1.

  • Innovative multifunction metering solution
  • Monitor multiple electrical Loads from the same distribution panel
  • Earn valuable LEED points
  • Track your energy consumption
  • Displays shows energy consumption; kilo-watt hours, volts, amps per phase, power factor and frequency

Read More

 

Product News

  • Prev
NJZ Lighting new design Freedom II Series Omni-directional adjustable design LED high bay Light ...
The JP Series plug and play lamps from ForeverLamp are ballast driven LED replacement for Metal ...
Current’s newest outdoor product is the ERLC Compact Cobra Head which delivers the same lumen ...
The compact Fluke Norma Power Analyzer 4000 provides the latest measurement technology to assist ...
MI 3210 TeraOhm XA 10kV is a portable, battery or mains powered test instrument with excellent IP ...
Next-generation MicroScanner verifies voice/data/video cable and services with a revolutionary user ...
The E36312A/GPB from Keysight Technologies is an E36300 series triple output programmable DC power ...
Introducing VoltAware, the sleek, non-contact voltage tester designed by the innovative minds at ...
For a limited time, you can get up to 25% off your purchase of a new Keysight InfiniiVision ...
The MPK-257 digital very low resistance ohmmeter is a portable, microprocessor-controlled ...

3-Phase Electrical Ltd.By Blake Marchand

Winnipeg-based 3-Phase Electrical prides themselves on the high calibre of work they produce and their attention to detail, always ensuring that all work is performed to the highest possible standards. Their success is attributed to understanding their customers’ needs and continuously exceeding customer expectations.


Their expertise is facilitated by a solid foundation of careful planning and diligent scheduling, both of which are key elements to delivering projects successfully.

Read more about 3-Phase Electrical Ltd....

 

 

HeatingBy Stéphane Lettre

Today the whole planet is talking about climate, reducing the ecological footprint, and energy efficiency. Various governments are making commitments to reduce greenhouse gas emissions and people are becoming more aware of the impact of choices they make on a daily basis. Another phenomenon that is accelerating in parallel is the search for lower costs among households with increasing levels of debt and companies seeking to remain competitive and profitable.



Read more about Thermostats...

 

 

 

Copper $US Dollar price per pound


 

EHRCIn a recent interview with the The National Post, Electricity Human Resources Canada CEO Michelle Branigan said the need for workers in Canada’s electricity industry is “extremely critical.”

The industry directly employs almost 107,000 people, but less than 1 in 20 is aged 25 or under, only 1 in 4 is a woman, and just over 1 in 10 is from a visbile minority.

These statistics are from EHRC’s Workforce in Motion, a labour market intelligence research initiative for the years 2017-2022. The research report is a planning and informing tool for a wide range of electricity sector stakeholders and provides critical information to the sector for both short and long term resource planning.

Read More

 

 

Kerrwil Publications

538 Elizabeth Street, Midland,Ontario, Canada L4R2A3 +1 705 527 7666
©2019 All rights reserved

Use of this Site constitutes acceptance of our Privacy Policy (effective 1.1.2016)
The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Kerrwil